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1. Brand Identity

4 Major Rebranding Failures And What You Can Learn From Them

When done properly, rebranding can help your business realign with your target audience, embrace a new direction, build customer buy-in, and drive sales.

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1. Brand Identity

Grow Your Small Business with Consistent Branding

It’s vitally important to make conscious, consistent branding choices for your business. Doing anything less will hurt your business.

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1. Brand Identity

5 Hot Logo Design Trends That Can Improve Startup And Small Business Brands

Here are 5 hot trends and inspirations to help you sharpen your brand’s logo, ensuring that you nail that first impression with customers.

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1. Marketing

Important Lessons Your Startup Or Small Business Can Learn From The World’s Best Brands

Brand building at-scale can be different than brand building for a startup or small business. Nevertheless, smart entrepreneurs and small business owners pay careful attention to important market forces and trends that ..

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1. Small Business

15 Tips for Turning Your Craft Hobby Into a Successful Business

Crafting is a great hobby. But, for those of you ready to take the next step, let’s talk about starting a crafting business.

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1. Entrepreneurship

How to Build And Preserve A Strong Company Culture

One of the most important things you can do to ensure the success of your business is to create and maintain a strong company culture.

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1. Design

Design Tips from the World’s Most Successful Crowdfunding Campaigns

Could the right logo transform your business? Uncover 15 insights with our free quiz!

Are you an eager entrepreneur, ready to conquer the business world with your brilliant idea but unsure how to get funding?

If so, you’re not alone. 68% of potential startup founders worry about fun..

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1. Entrepreneurship

6 Tips to Help You Build a Great Team For Your Small Business or Startup

You can build a winning team that will set your company up for success. Here are six tips to help you build a great team for your small business or startup.

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1. Small Business

Use Science To Avoid Bad Business Decisions

If you’ve recently made a bad decision (or a baker’s dozen of them), you are not alone. Not a single person is immune from making bad decisions.

Humans make mistakes.

Let’s face it, even though we often deny it, we ha..

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1. Marketing

How Marketing Velocity Can Help You Increase Sales and Revenue

I’ve previously talked about lean marketing – testing your ideas in small batches, listening to feedback, tweaking campaigns, and re-testing. There’s another important concept that complements lean marketing: marketing velo..

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1. Entrepreneurship

11 of the Best Cities Worldwide For Startups and Entrepreneurs

If you’re an entrepreneur looking to start a new business, here are eleven of the most interesting startup cities in the world.

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1. Marketing

6 Companies Using Illustration to Create a More Personal Brand

In one photo, two hands shake firmly, assuring you that a deal has been made. In another, a group of business people stand assembled in varying poses of authority, all wearing similarly satisfied smiles on their faces. ..