Millennials and Gen Z pay particular attention to product packaging – but not in the same way that older generations viewed packaging. So how do you catch the attention of the most valuable spending generations in the history of the nation? We take a look at the important packaging design trends and how you can create exceptional product packaging that speaks to Millennials and Gen Z.
It’s impossible to effectively execute strategy and tactics for a political campaign without good design. But good design is increasingly helping to fuel underdog candidates. In this article, we take a closer look at political branding examples and how design has helped candidates succeed in recent elections.
With 1.9 million sellers, 31.7 million active buyers, and 45 million products, Etsy offers an enormous marketplace filled with ample opportunity for the nimble-fingered entrepreneur. But with so many sellers and products, the competition is fierce and success on Etsy requires more than just a unique craft or product. Read on to learn about ways you can transform your Etsy store into an attractive and memorable experience for your prospective customers.
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Whether you deal in residential or commercial real estate, your signs are ambassadors for your business – speaking for your brand when you’re not there to do it in person. Here’s a look at the best practices for creating unique and custom real estate signs that raise awareness about your brand and start a conversation with your potential clients.
People tend to unconsciously latch onto the first fact they hear, basing their decision-making on that fact. This phenomenon is called anchoring. We look at how you can take advantage of the anchoring effect to price your company’s products or services, negotiate more effectively, market better, and make better business decisions.