Branding a Ghost Kitchen: How to Build Credibility for an Invisible Restaurant
Ghost kitchen, virtual restaurant, cloud kitchen…Whatever you’re calling your venture, you’re a part of a new food business experiment. And, with delivery fees, service fees, and tips to factor in to the cost of their meal, people want to make sure they’re spending their money with a restaurant that’s worth it. This makes branding an important differentiator for your business. So, here are 5 design and branding tips for developing a successful virtual restaurant.
How to Start a Business From Scratch: Build a Successful Business and Turn Your Ideas Into Money (eBook)
Whether a new business succeeds or fails sometimes boils down to luck.But, success and failure are usually about more than luck. It helps to have a competitive advantage when you start a business. Read this free, 95 page eBook to set your new business on the right path from day one.
How to Land the First Customers For Your Startup or Small Business
Wanting a customer isn’t enough; you must plan, strategize, and entice your prospective customers to want the products or services your business offers. Here’s a comprehensive, guide to landing (and keeping!) the first customers for your new business.
Marketing Psychology: How to Use the Psychology of Liking to Grow Your Business
We are more likely to be persuaded by people we like and those we want to be like. The more you like someone the more likely you are to say yes to them. This is the principle of liking. Understanding the principle of liking and knowing how to use it in your marketing and on your website can give you an unfair advantage over the competition.
5 Packaging Design Mistakes and How to Avoid Them
Poor packaging leads to worse things than a bruised ego – it leads to lost sales and revenue. Packaging is a vital bridge between your customers and your product. Customers will see and touch your packaging before they ever interact with your product. And, as awesome as your product might be, it’s the packaging that does the selling.So, don’t let poor packaging undermine your sales. These 5 bad packaging sins will act as your roadmap of pitfalls to avoid.
Content Marketing Strategies for Small Business
If your business is like most small businesses, you’re struggling to find a good strategy that will help you reach customers and prospective customers on social networks. Paid advertising on those networks simply doesn’t work for most small businesses. And even when it works, paid advertising is becoming less effective. So if you can’t effectively advertise on social networks, what can you do? Content marketing offers a powerful answer.
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Learn How To Get A Design Your Customers Will LoveHow to Start a Business in Texas: The Complete Step-by-Step Guide (2019)
Texas is a perfect breeding ground for entrepreneurs. But, while Texas may be a Mecca for independent-minded entrepreneurs, there are still laws to consider when starting a business. So, if you’re wondering how to open a business in Texas, you’ve come to the right place. Here’s what you need to know if you want to stake your business claim in the Lone Star State…
How to Use the Principle of Reciprocity to Grow Your Business Faster
When we are given a gift, of whatever magnitude, we feel a sense of indebtedness to the giver. How can you adapt this important psychological principle to improve your marketing and sales? Use these reciprocity marketing strategies now to get and keep clients and increase revenue.
3 Powerful Influencer Marketing Platforms for Small Businesses
Word-of-mouth marketing is powerful. We trust people we know more than strangers who try to sell us things. But businesses need a louder megaphone to market and friends are rarely enough. That’s where influencers can help. But how do you find the right influencers to endorse your brand? And how do you connect with them once you’ve found them? Here are the Top 3 Influencer Platforms for Small Businesses.