Any e-commerce business must successfully master website forms. Often referred to as the gateway between your site and a visitor, forms are the section of your website that will make or break your conversions. Here’s what you need to know to boost your conversion rates and increase your bottom line.
Good managers can’t afford to allow their biases to impact the way they perceive their teams. This is especially true when making hiring decisions, during annual performance reviews or when making recommendations for promotions. Here are the most common types of leadership and management bias and ways to overcome bias in the workplace.
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Your fashion business, like every business, needs a strong visual brand and a professionally designed logo, a website, social media assets and more. Good design is good business. Read on to learn six important reasons why your fashion design business needs good design – and the most import design priorities for your business.
76% of small business owners have reported facing marketing challenges.
When you’re not quite sure how to proceed, it helps to take a step back and survey the landscape. Here are 28 small business marketing facts that may surprise you… and change that way you approach marketing for your small business.
It’s already difficult to get a new business off the ground. Staying real, and separating fact from fiction can help entrepreneurs navigate the challenges of starting a new business while staying grounded. To help you separate fact from fiction, here’s a look at 8 big startup myths (at the truth behind them).
What if you could resurrect those customers who have “ghosted” your business? What if you could rebuild those relationships and reclaim that revenue? You could grow your business and spend less doing so. And, the truth is that you can re-engage with lost customers. But only if you put in the effort.
Here are 8 effective techniques you can use to revive lost customers.
The goal of your business website is to showcase how trustworthy your business is and your professional expertise to assure customers and prospects that you’re the real deal. We’ve broken down the four major areas of website credibility and have identified 16 important factors that help your small business increase customers and profits.