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1. Small Business

6 Ways Your Small Business Can Stretch Its Marketing Budget To Grow Revenue and Profits

Small businesses can’t spend millions of dollars on marketing. Here are 6 ways you can stretch your company’s marketing budget to grow revenue and profits.

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1. Small Business

6 Important Questions Every Business Should Ask Their Customers

Feedback from customers – and what you do with that feedback – can turn an average business into a  high growth business. Don’t ignore important conversations with your customers.

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1. Small Business

5 Most Successful Products Ever and What Small Businesses Can Learn From Them

Set your business’s next product design on the path to profitability with the valuable lessons from these 5 positively staggering successful products.

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1. Small Business

Why Beautiful Design Isn’t Always Best For Small Businesses and Startups

There’s always beauty in good design, but good design isn’t always beautiful. What draws people to sites that are otherwise considered to be a little less than easy on the eyes?

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1. Design

7 Proven Reasons Why Good Design is Good Business

Here are 7 proven reasons why good design is good business (and how you can use design to increase your small business revenues).

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1. Marketing

How Illustrations Can Boost Your Small Business Marketing

Smart businesses leverage custom illustrations in their marketing strategy. Illustrations can persuade, inform and influence your customers and prospects. They can enhance your brand messaging and can help your business express emotion. Let’s take a look at ways that smart businesses use illustration to boost their marketing.

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1. Marketing

13 Proven Ways To Optimize Small Business Website Conversions

Why should you care about conversion rates for your business website? The answer is simple. Improving your conversion rate is the easiest way to increase revenues and profits for your business. Here are 13 proven ways to optimize your website to convert people browsing into customers.

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1. Brand Identity

Powerful Branding Lessons From The World’s Best Brands (That Actually Work For Your Small Business)

Here are 7 important lessons you can learn from the most valuable brands and how you can drive more revenue and bigger profits for your small business or startup through better branding.

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1. Small Business

Growth Hacking: How To Grow Your Small Business Faster

Growth is vital if your business is going to survive. But when you spend all your time working in your business rather than on your business, growth can be elusive. Growth hacking can help.

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1. Marketing

How To Grow Your Business Through Persona-Based Marketing

Persona-based marketing can help make sure you target your pitch perfectly for each unique groups of customer prospects. To help you get started with persona-based marketing, we created this guide, packed with actionable advice and insights.

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1. Small Business

14 Awesome Visual Marketing Tools That Will Help Grow Your Small Business

Brands, startups, and small businesses are all looking for ways to enrich their storytelling and market their products and services. Here are 12 great visual marketing tools that can help you grow your business.

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1. Marketing

11 Essential Content Marketing Tools That Will Help Your Business

Nearly 9 out of 10 marketers use content marketing as part of their marketing strategy. But doing content marketing effectively takes skill, patience, and the right tools. Whether you’re just starting out with content marketing or have been leveraging content marketing for a while, check out 11 of our favorite content marketing tools.