Small Business Marketing

Lean marketing tips and strategies
for small businesses like yours.

Marketing

Lead Capture: What It Is, How to Convert Visitors Into Leads, Best Practices, and Examples

This guide explains what lead capture forms and pages should include, how to optimize them, and successful lead capture examples.

Brand Identity

Unique Value Proposition: What It Is, Why It’s Important, How to Create a UVP, and 10 Examples

A unique value proposition increases conversions and helps you grow your business faster. Learn how to create a strong UVP, with 10 examples.

Marketing

Account-Based Marketing (ABM): What It Is, How It Can Help You, How to Implement It, and Examples

Learn how to identify and reach high-value customers with effective account-based marketing (ABM) strategies and tactics.

Marketing

Behavioral Segmentation: The Ultimate Guide [Definition, Strategies, and Examples]

Behavioral segmentation categorizes and classifies target customers based on their behavior. Learn how to use segmentation to boost growth.

Marketing

Trigger Marketing: What it is, Best Practices, and Examples

Follow these 7 steps to create trigger marketing campaigns that leverage people’s behavior instead of relying on generic tactics.

Marketing

Display Ads: The Ultimate Small Business Guide to Display Advertising

Learn everything you need to know about display ads, including what they are, advantages and disadvantages, examples, and best practices.

The easiest way to get affordable, high‑quality custom logos,
print design, web design & naming for your business.

Our flexible pricing is perfect for businesses of any size.

Learn How To Get A Design Your Customers Will Love

Small Business

10 Ways to Drive Traffic to Your Small Business Website

Will your business idea succeed? Take our quiz - completely confidential and free!

Running a small business website is challenging. You must have a good design, create engaging content, optimize and maintain it, and more.

But driving traffic is the most important aspect of your we..

Marketing

40 Small Business Marketing Statistics and Trends for 2024

Here are the hottest small business trends and statistics to help you create effective and updated marketing strategies.

Marketing

Nudge Marketing: What it is, How it Works, and Examples

Nudge marketing leverages psychological biases, and subtle or direct prompts to encourage people to purchase. Learn how to use nudges to grow your business.

Small Business

How to Create A Sales Plan That Actually Works

A sales plan will help you reach revenue and business goals. This guide will show you how to build a sales plan that works.

Brand Identity

74 Branding Statistics Every Entrepreneur and Marketer Needs to Know in 2024

Help your business stand out. Here are 70+ important insights on branding that every entrepreneur and marketer should know.

Marketing

Total Addressable Market (TAM): What It Is and How to Calculate [Tips + Insights]

What is Total Addressable Market (TAM)? Why is knowing TAM vital to businesses? And how do you calculate it? Learn more in this ultimate guide.

Topics We Write About

Brand Identity

Cultivating a consistent, authentic brand never ends. But, we’ve gathered all the resources you need to do it right.

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Design

Good design is good business. Check out these actionable insights on graphic, web, print, product, and packaging design.

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Entrepreneurship

Leadership, inspiration, and business know-how. The actionable insight entrepreneurs need to succeed.

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Marketing

Reach more customers and expand your market with actionable tactics, strategies, insights, and resources.

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Small Business

Small businesses do it all with less. Our marketing tips, tools, and growth strategies will help you run your business better.

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Agencies

Marketing techniques, trends, tools, and more to help modern agencies grow and thrive.

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Nonprofits

Nonprofits must accomplish a lot, with less. Our tips, tools, and insights will help you launch and grow your nonprofit.

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Other

Musings on a variety of topics related to small businesses, startups, design, and marketing.

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The easiest way to get affordable, high‑quality custom logos, print design, web design & naming for your business.

Topics We Write About

Brand Identity

Brand Identity

Design

Design

Entrepreneurship

Entrepreneurship

Marketing

Marketing

Small Business

Small Business

Agencies

Agencies

Nonprofits

Nonprofits

Other

Other

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The easiest way to get affordable, high‑quality custom logos,
print design, web design & naming for your business.