Lauren Nelson, Author at crowdspring Blog

If you’re a fan of the musical Hamilton, you know elections weren’t always this polarizing. It wasn’t until 1800, when young upstart Aaron Burr chose to break with tradition and openly campaign against favored Republican ca..

Marketing

22 Ways Brands Can Use Facebook Live Video to Drive Business

It’s a well-established fact that video can drive major engagement for a brand. As Gary Vaynerchuk pointed out last year:

The single most important strategy in content marketing today is video. Whether it’s video on Facebo..

Brand Identity

Six Reasons Your Logo Might Need a Makeover

Despite the cautionary tales, there are times when a brand refresh and a new logo makes a whole world of sense for companies.

Brand Identity

Lessons from the New Netflix Logo

What your business can learn about building a brand identity from the Netflix logo redesign.

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