Website Design For New Financial Business

LET ME TELL YOU ABOUT US:

This is for Business Oxygen, a bookkeeping, accounting and virtual CEO/CFO service.

HERE IS WHAT WE NEED:

We will need 2 templates. The home page is designed to be an attention grabber. It will consist of a menu, an area for a video (with text beside), and 3 areas below for individual services.

The content template will be more structured with the menu, followed by the area for content (much more text-heavy)

OUR TARGET AUDIENCE IS:

Business owners with not enough time on their hands to take care of these duties. Range from small operations through to very large corporations. There's something for everyone. Maybe the business doesn't even know they need the service, but they will after viewing and reading the website.

WE LIKE THESE DESIGNS:

http://apple.com

http://xero.com

That kind of white/simple style, but clean and focus is on the content, not all the extra visual junk. The video on the home page (designed elsewhere) will be central to the viewing of the home page, so that is to be the feature area.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Must have area for video, must have 2 templates, must look professional and not cheesy. Needs to stand out and look very professional. Needs to be structured so that the content template will work with a CMS (ie a rectangle content area). Menus will require drop downs and be text based (not image based).

Would like to be designed to a grid.

This is appealing to all kinds of business owners so it must be a design that appeals to young and old.