LET ME TELL YOU ABOUT US:
We're an established logistics company that matches businesses with different transporation companies and gets them discounts on their shipping, whether it be overnight packages, palletized freight, or international shipments.
We recently bought the domain name, CheapShipping.com, and are going to use the site as a key marketing source for our business. We're going to be doing some extensive PPC campaigns and link building/seo all with the hope of driving as many people to our site as possible.
Here's where you come in. Once we get the people to our site, either to the homepage, landing page, or general content pages, we need them to either use our toll free number to call us or fill out our contact form with their information so we can follow-up with them and convert them to a customer. The better looking our site is and the more effectively our landing page converts to a lead the better our business will do.
HERE IS WHAT WE NEED:
I'm wide open on this design. I do already run the website shippingdiscounts.com, which is in the same area. But I definitely want a different look. I will need a nav bar at the top that has similar links, but also I want to highlight a new button, "Get a Quote"....whether it actually be in the nav bar, or in the design of the site, and it may not necessarily be a button but its a very effective tool for our business.
I don't have a logo for this business, need one that is clean, easy to read, and effective.
Although the content will be rewritten, it will be similar to what is currently on shippingdiscounts.com
During the wrap-up process, we'll also need basic layouts for our contact us page, a general content page, services page, and a landing page (I have a good idea of where I want to go with that, but can discuss later). The contest winner will be decided on the homepage design, and then we'll work with the winner on these pages during wrap-up.
OUR TARGET AUDIENCE IS:
Our target audience is usually business minded individuals, more often males, and is either the CEO, President, CFO, founder, type decision maker or is the shipping/logistics person that handles a warehouse's trucking and logistics.
WE LIKE THESE DESIGNS:
www.freightquote.com, www.freightcenter.com, www.freightbrokers.com These are all competitors of ours in some way. I like the clean look and feel of these site, although each is unique in their own way.
I like the font on careerplug.com
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Clean layout. Not crowded. Effective buttons to get people to our contact page or to get them to submit the contact form.
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