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I am looking for a landing (splash) page for a website I am working on for a candidate running for the Wisconsin State Assembly. The website is up and running at:

www.tomcroftonforassembly.com

We are trying to deliver a simple but strong message as an opening to the site and, also, to use on handouts. The idea is to have a layered approach to getting the message out i.e. to keep the main message short and punchy but invite people to dig into the site if they want details in-depth. This page should invite them in for more.

Assets included here are 1) the photo to use, 2) a.jpg of a door hanger currently in use for inspiration

We are playing around with the copy and are open to suggestions to improve on what we have. The final files should be in layered Photoshop format so we can change the copy if desired (this if for use on a PC not Mac). The copy now is:

Understands the problems we all face

Strong enough to make a difference

The look needs to compliment the site. Toms image can be lifted off the white background and used over another color. Look around the site and be creative (maybe the map of the 50th District can be used somehow). Have fun and remember simple but strong!!

Feel free to ask for more direction

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