WHAT DO YOU DO?
We provide computerized tools for stock market investors.
WHAT IS YOUR INDUSTRY?
Consumer Financial Services
DESCRIBE YOUR AUDIENCE
The audience is self-directed investors that want to learn about the stock market. The target audience is affluent (+100K annually) and generally over 35 years old.
WHAT ARE THE TOP 3 THINGS YOU WOULD LIKE TO COMMUNICATE TO YOUR AUDIENCE?
The site must be extremely simple to use, and elegant. Due to the financial nature of the business, we want to communicate security and conservatism, but with a slight sense of humor.
Style and Concept
WHAT STYLES DO YOU LIKE?
WHAT COLORS DO YOU LIKE OR HATE?
We like the current green / white colors. The gray can stay or go, although we're used to it already. No red. No purple.
ANY OTHER ADDITIONAL INFO? (OPTIONAL)
The "Home" page should be redone into a landing page with a strong call to action. In order to see all the pages that we want redesigned, you must register on RobotDough.com (registration is in lower right of home page).
The pages are:
- Home (this should be the landing page with the cal to action)
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