• Award$540
  • Entries8
  • Creatives5

Updates

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Background

Industry

Other

About Your Company

We are a premiere online retailer of educational toys focused on the STEM/STEAM (Science, Technology. Engineering, Arts, Mathematics) category of teaching. Our target audience are millenial parents between the ages of 25-45 that have higher aspirations for their children.

Execution

Colors to Explore

Grey

Designer

Preferred Fonts
  • No Preference

Required Features
  • Search
    Search

    Search your website based on a simple search term.

  • Social Sharing
    Social Sharing

    Tools that help users share your website on their social media profiles.

  • Social Stream
    Social Stream

    A stream view of your posts from your social media profiles.

  • Newsletter
    Newsletter

    A signup of form for an email newsletter.

Adjectives
Rigid, Youthful, Serious, Masculine, Concrete, Luxurious, Minimal, Modern
Pages
  • Home Page

    A user friendly homepage providing an over view and bullet point or brief explanation of the toys we sell as well as the ability to evoke a sense of empowerment for the children.

  • Learn More

    A more detailed explanation of the methods behind STEM/STEAM play and education.

  • About Us

    Self-explanatory

  • Media

    A page dedicated to our many media links and articles the company has received.

Measures of Success

Increase of sales and conversions is paramount to our success.

Top 3 Things

Empowerment, Quality toys at reasonable prices, learning through play.

Vision

We have always envisioned a minimal, clean website for quality toys. We feel as though the site should have more of the look and feel of a fashion or lifestyle website. Maybe this could throw you off but we would love somehow to blend our love of steampunk design and industrial as well. We like the industrial look and by viewing the assets on our current website (www.evolvetoys.com), you can get a better feel of what direction we want to go in. Regarding steampunk, we love the gears and old copper piping of that genre. We need brand consistency. We don't want it to be too busy but at the same time we do have a lot of product that we are selling.

Additional Info

We need for this design to be Shopify friendly. Our main competitors are www.fatbraintoys.com and www.mastermindtoys.com. Our current site is www.evolvetoys.com. We do like a monochromatic theme that would translate to a possible retail location as well. Brand consistency is key!

Materials

Contract
Files

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