• Award$2500
  • Entries49
  • Creatives12



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Creative Brief

Who are you?

Livebydesign is an online platform that showcases design concepts and existing products leveraging the power of a social network. Our goal is to help enthusiasts, designers, manufacturers, and sellers to: find, post, connect, share, and market designs. Livebydesign is the place where a consumer can ask for custom product design, where a designer can find a manufacturer for his/her concept, where a seller can market its products, where NOT even the sky is the limit.

What do you need?

We are looking to renew our graphical user interface. We want to make our website more user friendly and intuitive to effectively engage users so they may FIND, POST, SHARE, CONNECT, and MARKET their products, ideas and services.

We need creative and out-of-the-box thinking, so please feel free to change things and show improvements. We want to see how our website can be better for users like you.

Pages we need to improve:
1) Home [http://www.livebydesign.com]:
make it more engaging and attractive
2) Designs Home [you can pick between products, spaces or materials]
show content and pictures so users can see what they will find on the profiles
3) Designs Profile [you can choose any you like]
make it more user friendly, engage connections, tags, sharing, etc.
4) Network Profile [you can choose any you like]
same as "Designs Profile"
5) My Dashboard: right now is just a menu under the login on the top of the page. This should be a page where users can manage their profiles, messages, and connections.

Must register to see design profiles @ http://www.livebydesign.com/signup
You may also include in your design proposals the following functions:
- "like" ranking system on designs and network profiles
- search and filters
- all profiles should be able to share content on facebook and twitter
- phototag buttons "create" and "view" must be more visible (similar to facebook but for products)

Who Is Your Audience?

Our audience is formed by people who are design savvy, whose lives are design-rich, industrial and interior designers, architects, manufacturers, sellers and design enthusiasts. Our visitors are men and women (almost equally distributed) from the U.S. with at least some college and mostly college degreed, between the ages of 25 to 54. Most of our audience (60%) has an income of $50,000-$75,000. Our visitors are modern thinking, they follow a minimalistic style yet very innovative.


We Like These Examples

We like trendy, modern, simple, and innovative UI. We also like the existing magenta, gray and white, similar to what we have at this point; but, we don't want to limit your creativity, so we would like to see what you come up with.

http://www.architonic.com (more content and information necessary on profiles)
http://vimeo.com/6977587 (we like the out of the box thinking and very intuitive UI)
http://www.apple.com (simple and very user friendly, content is not crowded; just what's necessary)
twitter.com (button style, simplicity)

We Absolutely Must Have

User interface must be extremely intuitive. Users must understand the website idea as soon as they land on the home screen. The site should be always a clean, modern, and minimalistic. The home screen must show a link to a video tour as well as to an explanation page describing the concept of Livebydesign.



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