LET ME TELL YOU ABOUT US:
We are a small but innovative elearning company in Toronto Canada. We specialize in helping our customers bring their elearning to their members/markets. This project is for a real estate association newly selling training webinars to real estate agents across the USA. So we recently established a new Webinar Center within their larger elearning website but its only a static section and needs redesign badly. Since this is a new product line, and since real estate agents are new to webinars, we need your help designing the Webinar Center pages of our website to help convert more visitors to webinar buyers. Conversion is the key!! It cant be just pretty we need design strategy to encourage their students to sign up for webinars.
Good news is this really is the best training in the industry but we're not communicating that well yet.
We think technology and training are super exciting and believe strongly in our foundational statement that Knowledge is the ultimate currencytm!! Help us turn on this audience, and hopefully many others, to these amazing webinars - an incredible and affordable new training opportunity.
If this works we have lots of other sites and clients for more projects plus several other new product ideas.
THANKS IN ADVANCE!
HERE IS WHAT WE NEED:
We need simple and effective pages/elements to:
1. Provide Webinar Center branding
2. Provide information about what the Webinar Center is
3. Provide information about what a Webinar is and how they work: demo, illustration ?
4. Provide a catalog of upcoming webinars they can buy (schedule)
5. Provide a catalog of past archived webinars they can buy
6. Provide information on each webinar: speaker bio, name, phone and overview; webinar title, duration, price, language, promo, overview, handouts (Yes or no)
a. Will link to our existing registration and ecommerce engines.
b. Current site and info is located at: www.REALTOR.org/RUWebinarCenter
The key to this project is utilizing current web design principles to draw in and convert new registrations!
OUR TARGET AUDIENCE IS:
Women (60%), Men (40%) between 30 and 55. Real estate agents, brokers/managers, trainers, coaches
We want them to get excited about learning/elearning/webinars and understand this is the fastest, cheapest and highest ROI in training today and our client offers the best training in the universe! (and its true btw)
WE LIKE THESE DESIGNS:
The design has to work in the overall site design but other than that we want your open minds and open effective approach please.
We have to use the colours on the sample website
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