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Business Info

Business Name

Saowt Al Badia Media (SABM)

Do you have a desired website screen size?

No - we want it to be easily viewed on everything from iPads to large desktop computers! We are a media company, so we need our website to look good on many different screen sizes.

How many pages do you need designed?

5+

Target Audience

What is your industry?

We're a multimedia company based in the Middle East and our mission is to document, promote and preserve local cultural traditions. We specialize in programming on education, the environment and cultural heritage, and produce high quality, original media content in Arabic and English, for distribution through a variety of entertainment platforms. Our vision is to bring the voice of the desert to life through innovative media experiences, and our mission is to design, create and deliver compelling media content that entertains and educates.

Describe the target audience for your website design

Anyone who is interested in accessing a unique and passionate perspective on education, the environment and cultural traditions in the Middle East. Our clients range from government authorities in the Gulf to children who are accessing our media content for entertainment purposes.

What 3 things would you like to communicate to your audience through your website design

We are innovative and traditional at the same time. While we are rooted in the cultural heritage of the Gulf and want to portray a very strong and solid sense of those roots, we are also on the cutting edge of new media development and platforms.

Our content focuses on education, the environment and cultural heritage, and we have a strong client base in those areas, which should be apparent on the "media projects" and "clients" pages

We are a smart and vibrant company, and our website should portray that, but we value elegant simplicity over extravagance...we don't want an overworked look and feel to our site.

How is your company different from your competitors?

We are a small niche media company in the Gulf that has access to a very solid and high-end client base, and we are known for delivering high-quality work that promotes education, the environment and cultural heritage in the places where we work. We are also incredibly innovative in the ways in which we produce and deliver our content, and we are on the cutting edge of new media and technology ventures that will allow us to access to a broader audience than our competitors.

Style and Concept

What website design styles do you like?

http://work.millice.co.uk-overall very good looking and easy to use interactive site, also includes embedded video
http://www.cyrilmasson.com-a striking home page with changing intro image
http://www.micheledauria.com-friendly and smooth website that could be a good spring board for kids page, also includes embedded videos
http://www.adobeusergroup.nl/site-clean design with cool flash intro menu (a website like this would be relatively cheaper compared to the fully flash based websites)

What colors do you want to see in your website design?

Please reference our current website placeholder - www.salbadia.com - as well as our logo to understand our primary color scheme, which includes charcoal and grey shades, reds, oranges, tans, taupes, and other colors found in the desert. Our look focuses on the old romanticism of the desert and the colors found in traditional Bedouin life.

However, the one page of our website that can (and should!) deviate from our color scheme is the "Saowt Kids" page. That page will eventually link to a full website that we are building out for our new media venture focused on kids. The Saowt Kids page should be fun, bright, lively and kid-friendly! We are attaching the design of our main character for Saowt Kids, "Beshasha," for your reference. Beshasha is a racing camel, and she is the cornerstone of Saowt Kids. Please use her head shot in the Saowt Kids website and pull from her look and feel for your inspiration for that page!

What colors do you NOT want to see in your website design?

Nothing is off-limits, but please see above. Pay particular attention to the difference between our main SABM pages and our Saowt Kids page!

What adjectives should best describe your website design?

We are looking for a website design that is beautiful, clean and professional. We want a site that conveys our passion as a media company and our ability to deliver an equally beautiful, clean and professional product. We have attached our logo, which uses a style of charcoal calligraphy that is considered very high-end in the Gulf. Our name, Saowt Al Badia Media ("SABM"), means "Voice of the Desert Media" in English, and it is important for us that our site's look and feel represents the spirit of the desert in the Gulf.

What content must be included in the website design?

We need a company website that conveys our vision and gives our current and future clients the ability to access important information and examples of our work. We have a URL - www.salbadia.com - already registered, but it is only a placeholder at this point. It does, however, give you an idea of our preferred color scheme and "look and feel." But we are NOT asking for our website to look like it does nowthe current background is, again, a placeholder. In fact, its the background for our business card. We want to see what YOU come up with! We are launching our new website in order to promote a number of new media ventures that we are launching in the near future, including a section of our website dedicated to children. This section will be called "Saowt Kids," and we are posting separate project contest for the design of this website.
The links that we need on our website include:
About SABM
Media Projects
Clients
Saowt Kids
Contact Us

At the bottom of the website, wed like a banner of sorts that allows our readers to quickly see whats new and that includes links to our blog, to Facebook and to Twitter.
We will be looking for a CMS that will allow us to add content as we see fit and as our company develops.

Do you have additional requirements or links you want to share?

Our website will be accessed in both English and Arabic, so each page design needs to work when it is "flipped" from left-to-right to right-to-left once we translate the site into Arabic.

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