• Award$900
  • Entries52
  • Creatives17

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Business Info

Business Name

New startup Qwardz.com

What do you do?

We are creating a new platform to allow kids and teens to play and create games. These games will be playable on Web and iPhone/iPad.
Users will be able to create new games very easily (an opportunity for good designers as well ! ;-) )

Do you have a desired website screen size?

Fixed : 1024 x 768 px

(Note : The theme of the design will be reused later-on for the iPhone : 320 x 480 or 640 x 960)

How many pages (maximum of 5) do you need designed?

5 pages : home page, account page, game browser, form, play page [see attached page layout files]

Target Audience

What is your industry?

Games and toys

Describe the target audience for your website design

We address kids and tweens: from 4 to 12 years old. However, we also want to appeal young adults who can create games with our platform.
The web site needs to appeal to boys and girls, internationally (it will be translated in several languages).
We want to attrack groups of friends: there will be an important social side to the website.

What 3 things would you like to communicate to your audience through your website design

"Fun" -> we have a sense of humor, we are young and funny
"Community" -> come in, we're open to new participants and contributors. The community brings value to the games.
"Brainy" -> by playing our games, you can have fun but also learn something

How is your company different from your competitors?

Because we have a nice and recognizable design, of course!! ;-)
Our (other) key differentiators:
- you are able to create your own game
- open and infinite game possibilities
- cross-platform games : playable on Web / iPhone / iPad
- parental control for the youngest ones
- play AND learn

Style and Concept

What website design styles do you like?

Style : Funny, cool, cartoon... but CLEAN !!!!
We do not want a messy home page : no grunge design.
Very important : the users must immediately understand what it is about.

We like very much these designs:
http://inspiredology.com/
http://www.iz.com/

Thinking about Cartoon style:
http://www.linternaute.com/sport/rugby/p...
Simple style : Hanna Barbera, Looney Tunes, Disney...

What colors do you want to see in your website design?

Vivid, trendy, fresh and "young" colors, but very clean.

What colors do you NOT want to see in your website design?

Not too loud/flashy: we do not want it to be agressive to the eye.
Avoid using only primary colors

What adjectives should best describe your website design?

CREATIVE, young, fun, fresh, humorous, pretty, pleasant, original, smart, open, playful

What content must be included in the website design?

Please refer to the attached files, so that you know the layout elements that we would like included.
The proposed layout just lists what we want in there: feel free to be creative for the final layout!!!
If you need source .ai files, we can upload them if you wish.
We do not yet have a nice logo...

Do you have additional requirements or links you want to share?

See the attached files for the elements.

Please submit entries that focus first on the home page. We will review proposals for other pages if the home page is well ranked.
The awarded designer will have to derive the other pages from the selected home page design during the wrap-up period.

We absolutely need to get layered graphical elements, in order to be able to resize and re-arrange later for presentation on iPhone or other devices.

Note: our logo is NOT FINAL... so please do not base your design on this...

Materials

Contract
Files

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