• Assured$600
  • Entries101
  • Creatives16



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Business Info

Business Name

Lummys Garage

What do you do?

Lummys Garage creates branded social media content (e.g. customized videos, photos, cartoons, drawings, posts and tweets) in order to increase business development, brand equity and business profitability.

Do you have a desired website screen size?

For the home page, I'd prefer that the user does not need to scroll in order to see the full screen. With this said, this is not critical.

How many pages (maximum of 4) do you need designed?

Four. 1-Homepage, 2- Page where clients and creatives will input data about themselves and their project. 3- Page that talks about the Lummys Garage process and "How It Works" and 4- Default Page which I will use for numerous other pages like About Us, Contact Us, Employment, In the Press, FAQ, Legal Stuff and Privacy Policy.

Target Audience

What is your industry?

Advertising and Marketing

Describe the target audience for your website design

While there are two audiences for our business, Businesses and Creatives, our focus is on Businesses. Lummys Garage works with businesses with an interest in purchasing customized content (videos, photos, cartoons, etc.) in order to build awareness of their business and build their brand.

What 3 things would you like to communicate to your audience through your website design

1. Creatives - Lummys Garage (our domains are Lummys.com and LummysGarage.com) wants to convey that our business is a network of Creatives ranging from artists to designers to filmmakers to comedians to etc.
2. Hard-working - The Creatives within Lummys Garage are hard-working.
3. Professionalism - Lummy's Garage's network of creatives is not just creating "fun" social media content. The creatives are creating engaging social media content with the explicit goal of growing the business and brand of the relevant business. i.e. Lummys Garage's network of creatives are both creative and professional.

How is your company different from your competitors?

The only businesses that do what we do are advertising, marketing and other agencies. Few, if any businesses, do what we do and only do what we do. With this said, if there are small agencies that also do what we do, their staff is internal to their agency and relatively small. Our staff of creatives, much like CrowdSpring, is a crowdsource network.

Style and Concept

What website design styles do you like?

I like Wieden's (http://www.wk.com/) and other relatively simple layouts.

What colors do you want to see in your website design?

The Lummys Garage website, and most all of Lummys Garage's marketing materials, will have a color scheme similar to this image (http://ow.ly/ma3Yn) though, obviously, without the man and woman writhing on each other. In order to convey that Lummys Garage is a place where our network of creatives creates quality social media content, work hard, get their hands dirty, etc., we'd like a greasy, grungy, metallic look and feel. With this said, we're open to ideas.

What colors do you NOT want to see in your website design?

We want the central colors and theme to be different gray tones. There can be colors within the design, but we don't want bright colors to be the majority of the design.

What adjectives should best describe your website design?

A simple, clean design that highlights greasy, grungy, metallic elements.

What content must be included in the website design?

The logo (which is attached).

Do you have additional requirements or links you want to share?

This is our logo: http://ow.ly/mAXsf.

We thought the homepage could look like the front of a garage. i.e. There's a large brick background/wall with a large garage door and the Lummys Garage logo above the garage door. All the colors would be dull, including the brick wall, except the windows on the garage door which look into the garage which could be bright(er) colors. In other words, everything is dull and dreary... except what's being built within Lummys Garage. For the rest of the pages, we're open to ideas but, for obvious reasons, we'd like it to match the homepage.



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