LET ME TELL YOU ABOUT US:
Our site MovieZen.com is a community around movies, including movie reviews, upcoming movies, celebrity news and gossip, etc.
HERE IS WHAT WE NEED:
Problem: The current MovieZen.com visual design is not appealing enough for an entertainment site. It's too spartan and utilitarian and not visually appealing. Also, the blues are too "bright" and not "dark" enough. Also, the fonts are too big / plain vanilla. The page header is too spartan.
We need a new richer and lusher look-and-feel (visual design) for the site, more befitting an entertainment site. Sites that we like include Yahoo Movies and Kongregate.
Ideally, we'd like a style guide that lays out colors and fonts for various parts of the site and also look and feel for "modules" and "tabs". You can also submit it in four parts:
1. New visual design applied to the homepage (www.moviezen.com).
2. New visual design applied to a movie page - please use attached PSD file to edit.
3. New visual design for the page header that appears on top of each page. The page header includes the logo, the search box and also a leaderboard ad. The top level tabs ("Movies | Celebrities | News | Photos | Videos | ...) also need a better look and feel. Attached is my take on a slightly better page header than what exists on the site, but this should be further improved. You can just include this page header as part of #1 (homepage) and #2 (movie page) above.
4. New logo and favicon. The current logo and favicon look a bit too cartoony.
OUR TARGET AUDIENCE IS:
Movie lovers and people who want to find out more about movies and celebrities. We want them to think that the site is "immersive" and rich/lush. They should still like the fact that the site has a lot of information / content (eg: movie plot, movie reviews, celebrity bios) and should find utility in the site, but should really be drawn to the site's visual design.
WE LIKE THESE DESIGNS:
Yahoo Movies, MSN Movies - like the colors and richness.
123Greetings - modules seem nice and clean.
Kongregate - really like the colors and richness. Also like the nice and compact header.
Logo - I like the logos/favicons of Kongregate and also the yelp logo.
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
New Visual design for homepage www.moviezen.com as a JPG file. If we select your submission, we will ask for the PSD file.
New Visual design for movie overview page provided in the attachment, as a JPG file. If we select your submission, we'll ask for the PSD file.
New design for MovieZen logo/favicon.
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