Starts:10-Jul-13 5:26 a.m. GMT

Ends:16-Jul-13 5:26 a.m. GMT


Award 1: $435




Preview: crowdSPRING Contract


File 1: SolidifyLogoFINAL.png (15.3 KB)

Uploaded on 10-Jul-13 5:20 a.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Solidify Inc.

What do you do?

We help early stage companies connect with brands and become established in the marketplace.

What is your industry?

Advertising and Marketing

Describe your audience

We have two audiences: early stage companies and national brands. We are a conduit for bringing early stage companies to market and proving their models by creating partnership and adoption with national brands.

Example: Facebook had consumer adoption but really did not become a viable business model until national brands began advertising.

What 3 things would you like to communicate to your audience through this content?

We're innovators
We're deal-makers
We're connectors

How do you intend to use this content?

To market to our early stage companies and exhibit a professional tone for national brands.

What content must be included?

We need to tell our story. We need to show how we are at the epi-center of new technologies. We want startups to want us to represent them and we want brands to trust us to bring what's next.

We need someone to help write our story. We are a hybrid between Kicklabs and part agency, part start up and experienced deal makers and creative thinkers.

What character, tenor or spirit do you wish to convey?

We are called Solidify because we play a key role in:

Solidify start ups story
Solidify their position in the market place
Solidify partnerships
Solidify brand relationships
Solidify business model in terms of revenue
Solidify the story

What is your required length in words or pages for this web content?

3 pages required:
What tech start-ups want
What national brands want
What Solidify can do

We need business content from someone who is still fluent enough to talk about tech start ups & major corporate brands.

Do you have additional info you want to include?

Brand and agencies look to us to bring the latest technologies and social platforms to them and keep them apprised of the latest capabilities.
Agencies expect us to regularly introduce them to new products and technologies.

Brief updates

By crowdSPRING on 15-Jul-13 4:52 p.m. GMT
Hi all,

We just wanted to let you know that the buyer in this project has requested a refund. And, because we offer buyers a money back guarantee, sometimes we have to make good on that promise.

To reward the loyal creatives who worked hard on this project and all the others on the site, we've taken the proceeds from this project and used them to fund our monthly cS Awards program. The cS Awards are issued every month based on varying criteria but are a simple way that we give back to the community and reward our creatives.

Thanks so much for participating and see you around the site,

The cS crew