LET ME TELL YOU ABOUT US:
We are a leading business training company offering adult professionals in all industries and professions the chance to upgrade and improve their job skills.
HERE IS WHAT WE NEED:
A banner ad that will be used in email campaigns. The ad should be 650 pixels wide; and between 350 - 450 pixels long, 72 dpi and the files should be PSDs.
The purpose of the ad banner is to offer a special discount on seminars coming to the customers area.
The header is : It's Pack Rat Day
The discount is:Celebrate with 35% OFF Seminars
Put the most attention on the discount (35% Off), then on "Pack Rat Day" everything else is secondary.
This design must include at least 4 colors and the discount must really pop out and grab the readers attention. I'd like the design to be bright and fun. I'd prefer that you use one (maybe two) eye-catching, modern images that symbolizes in some way a "pack rat."
Here are some image examples from istock to get you started:
OUR TARGET AUDIENCE IS:
Anyone who attends training. It is a general audience that is not based on demographics.
WE LIKE THESE EXAMPLES:
WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:
Please use reverse type sparingly. Must be four or more colors. Must meet the above mentioned dimensions.
The discount is the most important part of the ad. This must really stand out.
All text MUST be editable.
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