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LET ME TELL YOU ABOUT US:
MemoryMiner is the award-winning Digital Storytelling application used to discover the threads connecting peoples lives across time and place. Use it to annotate photos in order to specify who is in the picture, where the picture was taken, when it was taken, and most importantly, whats going on. Record audio/video to reveal the backstory in a photo. Drag and drop documents and URLs onto photos to add greater depth and context. Each photo thus becomes a frame in an endless storyboard which can be browsed by periods in a persons life, where people overlap, by place, by time, or any combination.
The best way to understand the application, is to watch the demo screen movie embedded on the home page of http://memoryminer.com. I
HERE IS WHAT WE NEED:
For some banner ad campaigns, I need design for a standard "Leaderboard" advertisement. 728 x 90 pixel and one which is 190 x 150 pixels (http://appbodega.com/Advertisers.php).
OUR TARGET AUDIENCE IS:
Macintosh users who are interested in the stories contained within their photo collections. Whereas apps like iPhoto are great repositories for all your photos, they essentially create a digital shoe box. MemoryMiner focuses on the backstory found in your most interesting photos. It lets you "step inside" each photo using a very clever Ken Burns animation linked to selection markers that highlight important areas in photos such as a person, or object. Embedded Google Maps lets you associate your photos to precise locations on Earth.
The process of annotating photos in this way lets you see how peoples' live overlap across time and place. MemoryMiner plays well with others in that any work done before (e.g. iPhoto face recognition, titles/captions/dates/Geotags) is reused, and moved forward (publish to the web/RSS, publish to Flickr, embed metadata in photos, etc.).
WE LIKE THESE DESIGNS:
I like that it tells a story from left to right, and has a "call to action" on the right.
I like the font Myriad Pro Semibold, which is what's used in the MemoryMiner logo type. Since MemoryMiner looks at peoples' lives across time and place, combining the old and new is always nice (e.g. the stack of old photos in the icon combined with more modern "chat icon" with a map behind). I want people to think that MemoryMiner is almost like a treasure hunt.
WE ABSOLUTELY MUST HAVE THIS IN OUR DESIGN:
The MemoryMiner icon (attached below) and logotype "MemoryMiner" set in Myriad Pro Semibold.
A proposed headline is "Record memories, tell stories" but am open to suggestions.
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