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LET ME TELL YOU ABOUT US:

Personal Life Media is a publisher of downloadable content for people on the leading edge of culture. Our publishing platform allows experts in the field of personal and professional growth to create and publish podcasts, blogs and information products in the form of ebooks combined with downloadable audio and video lessons.

We are an iTunes featured publisher with 40 podcasts and companion blogs. You can view our socially-conscious content at http://personallifemedia.com, or in iTunes at http://itunes.apple.com/WebObjects/MZSto....

In addition to podcasts and blogs, we are launching a series of online "workshops" or "tutorials."

We call the series of products, "information products." They range in cost from $47-$297 and are all virtual ebooks, audio and video files that you download about a particular topic.

The first information product is a learning system called Talk Show Tips http://talkshowtips.com. We are launching Naturally Slender Quickstart, Masterful Techniques to Overcome Anxiety and Fear, Speak Up with Power and Influence, Expand Her O Tonight, The Best-Ever House Party Kit and Beautiful Digital Photography for the Chief Household Photographer to name a few of our about-to-launch information products.

We want to be able to use your banner maker to continue to create ads for each product as we launch it.

Personal Life Media was co-founded by Susan and Tim Bratton, two Silicon Valley start up pros who are using technology to empower people to change their lives.

HERE IS WHAT WE NEED:

We need an ad banner template system designed using a Photoshop "maker," so that our in-house production manager can take the images associated with each unique information product and generate ad banners for affiliate and cpc marketing.

The design of our website, our show art and our landing pages is artfully wrought by Brooks Cole of Hologenesis. The designs of our ad banners need to reflect the same style and use of imagery and font selection.

We'd like the ads to include an image of a person or people who are representative of the benefit of the product. For example, a person with a microphone for Talk Show Tips. In addition to the image of a happy satisfied person or two for each product, we'd like to include a "box shot" of the item (we have a box shot maker). We'd like to include a benefit-laden headline like, "Easily Generate Great Questions for Your Next Talk Show Interview." And we'd like to reference the name of the product in small text in the ad when possible, "Talk Show Tips: 72 Secret 'Master Host' Techniques." Finally we'd like a big, really big, button that says. "Click Here Now." (See the "get it now" buttons on our first landing page http://talkshowtips.com We would like to use a smaller form of this button design for consistency.)

In each case, the ad would have these components:

Benefit Laden Headline (this will match the landing page copy)

Image of happy person(s).

Box Shot

Product Name

Flashing "Click Here Now" Button

Please quote me on both the design of 3-5 campaigns and delivery of the "banner maker." The Maker should be able to generate the following ad units:

Banners

120x90 - Animated gif (3 seconds per screen)

Frame 1 = image => 3d Box shot

Frame 2 = text => Secrets of a Master Talk Show Host

125x125 - Animated gif (3 seconds per screen)

Frame 1 = image => 3d Box shot

Frame 2 = text => Secrets of a Master Talk Show Host

300x250 Medium Rectangle

120x600 Animated gif (3 seconds per screen just the mid section is animated)

Top area = large text => Secrets of a Master Talk Show Host

Mid area (Frame 1) = medium text = > Grow Your Audience

Mid area (Frame 1) = medium text = > Book Killer Guests

Mid area (Frame 1) = medium text = > Promote Your Show

Mid area (Frame 1) = medium text = > Conduct Flawless Interviews

Bottom area = image => 3D box shot

160x600 same as 120x160 just a little bit wider

468x60 Full Banner

728x90 - Animated gif (3 seconds per screen just the mid section is animated)

Left area = large text => Secrets of a Master Talk Show Host

Mid area (Frame 1) = medium text = > Grow Your Audience

Mid area (Frame 1) = medium text = > Book Killer Guests

Mid area (Frame 1) = medium text = > Promote Your Show

Right area (Frame 1) = medium text = > Conduct Flawless Interviews

Bottom area = image => 3D box shot

OUR TARGET AUDIENCE IS:

Our customers are heavy online information seekers and shoppers, 25-45. Sophisticated consumers who are used to Googling their problems and questions and feel comfortable downloading solutions in the form of ebooks and audio and video files. They are used to buying through PayPal and like immediate gratification of solutions-based content.

Personal Life Media products stand for deep content and frank discussion. We are the "anti-sound bite" company.

WE LIKE THESE DESIGNS:

http://personallifemedia.com

http://talkshowtips.com

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

Some of our content is sensual in nature. If you are sensitive to content about lovemaking, you may prefer to skip our project.

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