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Business Info

Business Name

RUCEC

What do you do?

Training

Do the ad banners need to meet specific size requirements?

400 x 400 pixels

How many different size variations of the ad banner do you need designed?

Just one size -- 400 x 400

Target Audience

What is your industry?


Describe the target audience for your ad banner design

Managers and supervisors

What 3 things would you like to communicate to your audience through your ad banner design?

the top portion of the banner should communicate the tip -- should have a strong header for the main tip, and smaller body copy that explains the tip. Then I want a small reference link to the seminar the tip came from. On the bottom of the banner -- I want our web site address (www.NationalSeminarsTraining.com) placed in a bar using the dark blue color we use on our web site). See my attached layout guide for more info

How is your company different from your competitors?

We offer advice rather than just sell. The sell on this banner ad is super subtle.

Style and Concept

What ad banner design styles do you like?

Simple with strong front choice and creative . This banner ad will also be used for social media posts --and for that reason, you CANNOT use any graphics or pics you don't own (This is much like a logo: you CANNOT use photos or background images or any images of any kind that you didn't create yourself).

What colors do you want to see in your ad banner design?

Dark blue from our web site as the primary color. I'm open to other ideas as well.

What colors do you NOT want to see in your ad banner design?

Just ensure readability of the body copy -- don't use any design techniques that could get in the way of readability there.

What adjectives should best describe your ad banner design?

Attention-getting
Easy to read
Professional

What content must be included in the ad banner design?

Use the copy on the attached word file.

Do you have additional requirements or links you'd like to share?

please look at layout guide -- I give a couple of visual examples on it as well as a guide for which parts of the copy should be prominent

Materials

Contract
Files

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