• Award$600
  • Entries91
  • Creatives32

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Creative Brief

Who are you?

Pvpac.com is a manufacturer of Solar Powered Backpacks and Messenger Bags that charge cell phones, laptops, cameras, and hundreds of handheld devices using power from the sun. We are just launching the company and would like to give away unique, hip, and trendy tee-shirts with a go green message free to our customers when purchasing one of our bags.

What do you need?

We are looking for tee shirt designs that capture the go green concept in a hip and trendy way. These designs will be printed on tee shirts and womens tank-tops to be given away as promotional items.

Who Is Your Audience?

Anyone that may benefit from a bag/backpack that uses solar power to charge their phones, cameras, laptops, etc. is a potential customer. The tone of the project should certainly appeal to college age lifestyles and can be slightly risqu i.e. Womens tank top: solar power turns me on.

Requirements

We Like These Examples

We have no specific examples and are going into this project with a very open mind.

We Absolutely Must Have

Our products are powered by the sun. Any colors that conjure up images from the sun such as yellows, and oranges will work just fine. Going Green truly embodies the spirit of our company. We prefer to emphasis unique shades of green.

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