• Award$400
  • Entries41
  • Creatives13



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Business Info

Business Name

BI Worldwide

What do you do?

Branded merchandise for retail sales. This project is for a snowmobile OEM who sells apparel in dealerships.

List the size requirement(s) for your clothing design

center chest design, 20" x 20" max, 2 colors or less

Target Audience

What is your industry?

motor sports

Describe the target audience for your clothing design

target towards males, not too edgy, recreational rider at the cabin, think Cabela's destination guys, probably hunting in the spring and snow mobiling in winter

What 3 things would you like to communicate to your audience through your clothing design?

Pride in the brand, outdoor interest, and a design you would wear everyday

Style and Concept

What clothing design styles do you like?

Polaris, Cabella's, Harley Davidson

How many colors should be used in the design?

2 colors if possible, 3 if it makes or breaks the design

What colors do you want to see in your clothing design?

white, black, blue 280c, red 200c, half tones, grays for main. Other colors can accent if needed.

What colors do you NOT want to see in your clothing design?

focus on the wanted colors but nothing is automatically off the table

What adjectives should best describe your clothing design?

laid back but love the experience of riding, active

How will you use the clothing design?

screen printing on apparel

What must be included in the clothing design?

must say Polaris on desing but not limited to using the logo, creativity with fonts is allowed

Do you have additional info or links you'd like to share?




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