• Award$225
  • Entries30
  • Creatives8

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LET ME TELL YOU ABOUT US:

We are launching an RV apparel company. Lifestyle clothing for road warriors. While RV'ing is often considered down market it is not the case the average long hauler RV enthusiast drives a rig costing upwards of a half a million dollars. These people need clothing to mesh with, and convey their particular lifestyle and passion.

HERE IS WHAT WE NEED:

We are looking for a graphic design either for the front or back of a Tshirt the embodies the following saying, "Some people save their Nest Egg, I drive mine..." This design should be color rich capture the essence and feel of a luxury lifestlye brand just like the graphic T's on margaritaville.com or tommybahama.com this should design should NOT look like it belongs on a $5 tshirt at a rest stop in Myrtle Beach. Price points will not be 2 for $10.

OUR TARGET AUDIENCE IS:

People who own and enjoy luxury motor coaches, think rock star tour bus minus the rock star. The end user range in age from 40 on up...

WE LIKE THESE DESIGNS:

http://www.tommybahama.com/TBG/Men/Graph...

http://www.tommybahama.com/TBG/Men/Graph...

http://www.margaritavillestore.com/brows...

http://www.margaritavillestore.com/brows...

These are examples of look and feel in terms of lifestyle branding - but we would not like to see these replicated in the entries - we are looking for original designs/copncepts.

WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:

The saying must be incorportated into the design: Some people save their nest egg, I drive mine.

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