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Business Info

Business Name

Two Fresh

What do you do?

We are a design/ animation company in Los Angeles, CA

List the size requirement(s) for your clothing design

I want to focus on just the front of the shirt. The back can be just the URL for my site.

Target Audience

What is your industry?

Publishing and Media

Describe the target audience for your clothing design

The audience it to appeal to the people working here and to be fun.

What 3 things would you like to communicate to your audience through your clothing design?

The name of the company Two Fresh. I want it to say Los Angeles somewhere. I want it to feel like an integrated design between the type and the graphics that are created around it.

Style and Concept

What clothing design styles do you like?

I like t-shirts that are designed smart. I like when the logo and everything works together.

How many colors should be used in the design?

Lets keep the design to have no more than 4 colors.

What colors do you want to see in your clothing design?

I have attached a image of the montage we are creating for the site. We like this kind of teal blueish greenish color. And we use black and white a lot. and naturally as a compliment i like a yellow... can be a subtle yellow nothing harsh. I like these colors but am open to any color palette.

What colors do you NOT want to see in your clothing design?

Open to suggestions.

What adjectives should best describe your clothing design?

Fun, Creative, Unique, Smart

How will you use the clothing design?

I will give the shirts to the employees here and clients who want one.

What must be included in the clothing design?

The logo I have provided, or create your own (use the type " 2 Fresh" or "Two Fresh") I also want there to be Los angeles on there somewhere. I would prefer for you to take a different take on the LOGO but its there is something great comes to mind. You can also use the word creative in there. we sometimes go by Two Fresh Creative.

Do you have additional info or links you'd like to share?

The file you send over can be either a vector based image (preferred) or a HIGH res PSD.

I have attached the logo vector file, I have also included a ref of another logo we created but its just to show you that we want to just play with type and not stick to the logo all the time. So feel free to mess with the typeface design. Also I have attached some other logos/shirts i like but by any means don't have to stick to these. thanks! :)

Materials

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