Starts:27-Sep-13 1:36 a.m. GMT

Ends:11-Oct-13 1:36 a.m. GMT


Award 1: $600


JPG, Layered PSD


Preview: crowdSPRING Contract


File 1: DESIGN_BRIEF_-_PASSION... (429.9 KB)

Uploaded on 27-Sep-13 1:28 a.m. GMT

Creative brief

The buyer added updates to the brief. Read them.

Business Name

Passion Start-Up

What do you do?

Passion Start-Up provides online video courses for budding entrepreneurs on how to find, cultivate and make money from your passions.

Do you have a desired website screen size?

Prefer background stretch to entire width of screen

How many pages (maximum of 4) do you need designed?


What is your industry?

Publishing and Media

Describe the target audience for your website design

Budding entrepreneurs, generally female, creative, in 20s or 30s, bored with current day job or being a stay at home mum, looking for more life fulfillment, want to live with more joy and passion, looking to contribute something meaningful to the world, want to start own business doing something they love, struggling to come up with a business idea that they love

What 3 things would you like to communicate to your audience through your website design

Simplicity - setting up a business can be simple with an easy to follow step-by-step process
Supportive - comments, questions and feedback from clients is greatly encouraged. Desperately want to make sure they are getting useful and valuable information.
Joy - setting up a business can be fun when based on your passions!

How is your company different from your competitors?

STEP-BY-STEP ‘how to’ course for budding entrepreneurs who have always dreamed of starting their own business but could never come up with an a simple, achievable or unique business IDEA. Main emphasis is on:
- The Pursuit of Passion - passion, joy and life fulfilment (as opposed to working towards other peoples meaningless goals or starting another unfulfilling business for the sake of money).
- Empowerment - helping women to realise they don’t need to be ‘qualified’ or ask someone’s ‘permission’ to start their own business
- Simplicity – no boring business plans, financial burdening or risk taking.

What website design styles do you like?

inspirational, creative, simple, unique

What colors do you want to see in your website design?

Softer colours that identify with passion
- white, purple, blue, orange and / or yellows mixed with nuturals

What colors do you NOT want to see in your website design?

Pale pink

What adjectives should best describe your website design?

joyful, inspirational, unique, creative

What content must be included in the website design?

Please see attached document briefs for each page

Do you have additional requirements or links you want to share?

Please see attached document briefs for each page

Brief updates

By lookingforsezz on 27-Sep-13 1:40 a.m. GMT
Opportunity for lots of ongoing work for the right contractor - as I help people start-up their businesses for a living they all generally need websites designed. Thanks.
By lookingforsezz on 28-Sep-13 4:02 a.m. GMT
An example of a website design which i really love

Whole screen is used,good use of color, color is balanced with nutural background.
By crowdSPRING on 30-Sep-13 4:34 p.m. GMT
Hi all,

We just wanted to let you know that the buyer in this project has requested a refund. And, because we offer Buyers a money back guarantee, sometimes we have to make good on that promise.

Thanks so much for your efforts and creativity.

The cS crew