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About Your Company
We started out as mushroom farmers and currently sell mushroom grow kits and mushroom spawn for people wanting to grow mushrooms. We are pivoting into the supplement realm and selling "medicinal" mushroom supplements. Our target audience is people between 28-50 interested in health, mushrooms, supplements, exercise. Probably our most common customer for supplements will be a 35-45 year old middle class woman.
Mushroom supplements are for people to boost their health and function in life. Used in daily life, bottles will be sitting in bathrooms or kitchens or bedside stands. The capsules are taken as a pill and the powders are used in the kitchen to add to smoothies, coffee, tea, or in baking. Promoting health and wellness
35-45 year old woman in the United States who is middle to upper class, college educated and has an active lifestyle.
120-500 mg capsules in a 200 CC bottle-- design is for the 200 cc bottle. There will be 8 different SKU's for the bottles. Turkey Tail, Lion's Mane, reishi, chaga, cordyceps and 3 blends named (might change) EMPOWER, RELEASE, BRAIN FOOD. The same 8 products will be offered in 2 oz stand up pouches as well.
yes supplement facts on back, disclaimer on bottom seen on all supplements, organic, non-gmo, gluten free, paleo, vegan
Both one time fee and subscription
Colors to Explore
Top 3 Things
Trust, Clean, Fun
gets people excited about medicinal mushrooms in a clean way.
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