Health Care & Biotech
About Your Company
Adults looking to purchase health supplements online
Health supplement used to promote eye/body functions
Adults with families, active lifestyle individuals, millenials looking for a trusted and modern brand
Berberine "modern company" competitor
Clean and modern design competitor
More traditional competitor, not as modern/clean of a product label design as we're looking for
Colors to Explore
Top 3 Things
Helps promote sleep
No artificial colors
All natural and unadulterated
I don't want to see cursive or non standard colors. The label should be eye catching and promote a modern/sleek/trendy design while remaining trustworthy to the consumer.
Looking for a clean, eye appealing, and trustworthy label that showcases the product features in a minimal way.
On the front we'd like the company name (Nutriment) near or at the top followed by the product name slightly below. Below this should be a creative way to display the product features (please see example link). This entire area shouldn't feel crowded. On the bottom of the front there should be certification symbols and natural ingredient indicators for the buyer to ensure the product is trustworthy.
On one of the other sides there should be instructions for use (use filler language) as well as a caution statement (use filler language). Below this there should be certification symbols to convey the quality of the product.
On the last side of it, there should be supplement facts that give information around serving size/servings per container as well as ingredients and potency.
The UPC should be placed somewhere on the bottom on either of the two sides that is not the front. I'll leave that to your judgment (use generic UPC).
Metallic and foil colors on the design are preferred but not over usage of them. The color theme should be eye popping and distinctive yet clean/modern.
This is not super strict and if things need to be moved for design sake please feel free to use your own judgement/creativity.
Here's an example of a design we really enjoy and are aiming for something equally creative:
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