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Business Info

Business Name

Solveta

What do you do?

Solveta is an information provider. We deliver concentrated knowledge about markets, customers, competitors, technology etc. as a base for decisions and actions to our clients.

How many pages of print design do you need?

5 greeting cards with a consistent design but different themes for different occasions. To make it easier for you: For the contest decision only one Christmas card and one of the others (your choice) is needed. The other three cards can be designed after the decision (included in the price).

List the size requirement(s) for your print design

Folding Card 210 mm by 105 mm ("DIN Lang", see attached Print Infos)

Target Audience

What is your industry?

Information Business

Describe the target audience for your print design

- The management of Fortune 500 companies
- The employees of these companies

What 3 things would you like to communicate to your audience through your print design?

Only one: Show the high quality of the company through high quality of design

Style and Concept

What print design styles do you like?

- Modern, abstract, elegant, puristic
- Fitting the overall stationary (see attached files)
- Some ideas of good looking illustrations for the Christmas topic are in the attached samples.

What colors do you want to see in your print design?

- Company Colors: Dark blue HKS 41k 100% (CMYK 100,70,10,50), light blue HKS 41k 45% (CMYK 45,31,4,22), white, black
- Other shades of HKS41k and of grey

What colors do you NOT want to see in your print design?

- All other colors

What adjectives should best describe your print design?

Clean, simple, elegant, informative, innovative, graphical (vs. textual), symbolic and unique

How will you use the print design?

Print as Cards and probably usage in E-Mails as well

What content must be included in the print design?

We are looking for a set of greeting cards for different occasions. All 5 cards have the same size and should share the same basic design. They should differentiate in the illustration and, of course, in the text. The five topics are
- 2 Christmas Cards (different designs)
- Happy Birthday Card
- "General" Congratulation Card
- "Thank You" Card
Please have a look for the attached Print Infos. The inner part of the folding card ("Innenseite links" and "Innenseite rechts") should remain white (Space for a handwritten individual message). The main design is for the front page ("Titelseite"). The design should continue to the back side ("Rckseite"). The basic background color for front and backside is dark blue (HKS41k), but of course some kind of texture or design elements is possible. The text on the topic (eg. "Happy Birthday") should be placed on the front page. And there should be some illustration according to the topic as well (eg christmas tree for the christmas card). On the back side there should only be the Logo (White on background) and the Company Name, Address and Website.

Materials

Contract
Files

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