Second City Theatricals
What do you do?
Second City Theatricals is the touring arm of the legendary comedy theater, The Second City, presenting full length comedic plays throughout the country.
How many pages of print design do you need?
List the size requirement(s) for your print design
8 1/2" x 11"
What is your industry?
Describe the target audience for your print design
Ages 5 - 11
50/50 - Boys/Girls
30 - 45 years old
70/30 - Women/Men
Sophisticated parents looking for entertainment for their children
What 3 things would you like to communicate to your audience through your print design?
1) smart & hilarious kids show
2) lots of energy
3) a great, funny show for kids and parents
Style and Concept
What print design styles do you like?
Edgy, sophisticated, contemporary; not too cutesy.
What colors do you want to see in your print design?
Open to color - brights, darks
What colors do you NOT want to see in your print design?
Not a big fan of pastel
What adjectives should best describe your print design?
Edgy, amusing, sophisticated, smart & funny
How will you use the print design?
We'll use this as a poster design and will adapt it for print and online advertising.
What content must be included in the print design?
The Second City logo should be used.
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