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Business Info

Business Name

Avalon Healing

What do you do?

I teach classes in ThetaHealing, meditation circles and do private sessions. The book I wrote and need the design for is based on classes I taught.

How many pages of print design do you need?

front and back cover of book

List the size requirement(s) for your print design

trim size 5"x8" (12,7x20,32 cm)

Target Audience

What is your industry?

Self-help, spiritual community- think of a Hay House publication

Describe the target audience for your print design

The book is for a wide variety of audience. It is written in a style that is easily understandable and not just for PhD graduates. If you think of book comparables think of "the artist way" by Julia Cameron or any of the Hay House authors.
It is written mainly for the spiritual/ new age community, but I feel that the structure and context is targeting a wide audience, since it is dealing with money and prosperity.
Age range would be adults.

What 3 things would you like to communicate to your audience through your print design?

The design should be friendly, inviting, happy, positive. Uplifting. Since the topic deals with finding new ways to prosperity I would like to give people a feeling of hope, happiness, nurturing and support. The feeling that they can accomplish anything and change their life by reading the book.

if you'd like to get a better idea about the book, the style of it as well as its contents, please feel free to visit the following website. It has a sneak peak of a couple of the chapters:

Style and Concept

What print design styles do you like?

See john randolph price; the abundance book- hardcover design: http://www.amazon.com/Abundance-Book-Joh...

look at some of Louise Hay's books on www.hayhouse.com

one more link: http://www.hayhouse.com/details.php?id=8...

What colors do you want to see in your print design?

I would like the colors to be light, happy, friendly....could be pastels, light green, turquoise....

What colors do you NOT want to see in your print design?

no dark colors, no black background.

What adjectives should best describe your print design?

happy, friendly, inviting, uplifting, positive, nurturing, fun, playful,

How will you use the print design?

It is the front and back cover for my book

What content must be included in the print design?

front cover: title of the book "The 30 Day Prosperity Program" and authors name

back cover: we would need space for information about the contents of the book, two testimonials, a brief author bio with picture. we will also need room to enter the barcode as well as ISBN number and the publisher logo



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