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Business Info

Business Name

higher education textbook publisher

What do you do?

We publish custom textbooks for the higher education market.

How many pages of print design do you need?

Full page textbook cover spread (includes front and back cover) for print and e-book cover (front cover only). Only full spread is required at this point in the project.

List the size requirement(s) for your print design

Front and back covers are each 8.5 by 11 inches (not including the spine of the book). Ebook cover is 8.5 by 11 inches.

Target Audience

What is your industry?

Education and Universities

Describe the target audience for your print design

Graduate-level managerial students from very diverse backgrounds.

What 3 things would you like to communicate to your audience through your print design?

We want to communicate that the material in the text is engaging and useful.

Style and Concept

What print design styles do you like?

We like clean, modern covers with innovate font treatments and color combinations.

What colors do you want to see in your print design?

We are open to a palette of your choosing.

What colors do you NOT want to see in your print design?

We are open to a palette of your choosing.

What adjectives should best describe your print design?

Bold, clean, informative.

How will you use the print design?

The design will be printed on a small number of hard copy textbooks, but the front cover portion of the design will be the landing page for the ebook.

What content must be included in the print design?

Information on what should be included is included in the uploaded materials. The spine of the cover will need to include the title of the book and the author's last name. The back cover will need to include the book title, an abstract (will provide once the final design is selected), and an ISBN (there will be two ISBNs - one for the color book and one for the black and white book. Right now, we just need one version).

Materials

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