Terramin (Pty) Ltd
What do you do?
Underground Mining Ventilation Solutions Manufacturer and Service Provider.
How many pages of print design do you need?
Muliple Pages 6-8 > Two Specific Aspects required
List the size requirement(s) for your print design
I > I need to develop a 4 page Company Folder/Binder with Company Info, About us, Product Summary - Require a template format so that i can upload copy onto this using Adobe.
II > I need to develop a couple of standard template structures for all our products as part of marketing collateral to hand to clients. I require them to be structured in a way that I can both input text and pics into areas to explain prodcut features in bullet point descriptions and benefits. Not entirely sure if a uniform or alternative options would be best for the different prodcut categories as we have 7 major lines. These items i would like to place within the binder as discussed in aspect 1.
Size needs to be South African A4 or equivalent. See current example.
What is your industry?
Underground Mining & Ventilation Manufacturing
Describe the target audience for your print design
Majority Male, White - African racial split, Engineers, Consultants - Tertiary Educated - Process Driven - Average Age 35 - 40 years, Upper Income Level, Senior Management, long hours,workaholics, highly stressed and prodution & target focused
What 3 things would you like to communicate to your audience through your print design?
People focused and emphasis on relationships (staff, suppliers & clients)
Exceed expectations for Customer Service and Product Quality
Key focus on Research and Development with customer as integral role
South African owened and operated company
Global exposure for local solutions
Attunedd with Technology and applications thereof
Style and Concept
What print design styles do you like?
Professional, Clean, Simple, tech savvy, clear
What colors do you want to see in your print design?
See CI document attached - See attached current marketing collateral design as perspective.
What colors do you NOT want to see in your print design?
As per Company CI
What adjectives should best describe your print design?
Reinvigorated, friendly, professional, simple, structured, current
How will you use the print design?
Want to develop 2 aspects folder/binder and product specifics for each unit manufactured to include within folder/binder. See attached Additional Briefing Word Doc.
What content must be included in the print design?
Need allocation made for incorporation of text and pictures within the design framework - as such would be nice to have different frameworks and options to work with. Please see attached logos and additional CI. Terra-Man and Logo to be present on all collateral.
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