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Business Info

Business Name

Bunk1

What do you do?

Bunk1 is a summer camp company that serves the camp industry by providing software that allows parents to keep in touch with camp as well as allowing camp directors to manage the various facets of running a summer camp. We see ourselves as THE camp software company, setting the standard for online platforms such as database management, financial records, communication, and photo gallery hosting. Summer camps use our software to make connecting with their families simple.

How many pages of print design do you need?

1

List the size requirement(s) for your print design

10 ft x 10 ft

Target Audience

What is your industry?

Other

Describe the target audience for your print design

Our target audience is camp directors and owners who would be interested in signing a contract to use Bunk1's technology. These people are highly concerned with youth development and creating programs that help children grow. We normally meet these people at conferences and trade shows where they are primarily there to attend sessions and lectures about camp. These trade shows are crowded with plenty of other industry vendors, so it is important that Bunk1s messaging stands out.

What 3 things would you like to communicate to your audience through your print design?

Bunk1 wants to show off that we care deeply about our customer service (we want to see all of our partners thrive), creating a family experience that builds on the magic of camp, and creating powerful technology that is always improving and raising the bar industry wide.

Style and Concept

What print design styles do you like?

Please refer to our branding guide: https://app.frontify.com/d/0UnOCIqm35Td/...

What colors do you want to see in your print design?

#C96A32
#354B87

What colors do you NOT want to see in your print design?

N/A. Our brand colors are on our branding guide.

What adjectives should best describe your print design?

Adventurous, innovative, problem-solving, attention-grabbing, modern

How will you use the print design?

The design will be used on a backdrop for a conference hall display.

What content must be included in the print design?

The design can use either real photography of nature, imitate the illustrations in the branding guide, or blend illustration and photography. While we have no specific requirements, ideally, it would bridge the gap between summer camp and technology. It will also showcase that our experience is accessible on a variety of platforms (desktop, mobile app, etc.), easy to use, and makes life for camp directors and camp families better.

Materials

Contract
Files

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