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Business Info

Business Name

VenueCube

What do you do?

VenueCube is a software as a service company based in Palo Alto, CA. We serve the live event industry. Our "Essential Cubes" track attendance, incidents, and event information using a simple interface that can be accessed anywhere there is an internet connection.

These "Cubes" are used by operations and guest services teams at theaters, performing arts centers, and amphitheaters across the U.S..

How many pages of print design do you need?

Single page

List the size requirement(s) for your print design

IncidentCube (product) Ad: 3 1/2 x 5 (vertical) and 7 1/8 x 5 (horizontal)
VenueCube (corporate) ad: 1/4 page vertical - 3 1/2 x 5
Business card (square) 2 1/4 x 2 1/4

Target Audience

What is your industry?

Software and InfoTech

Describe the target audience for your print design

The audience is general managers of arenas, exhibit halls, and theaters. (People who own and operate venues.)

What 3 things would you like to communicate to your audience through your print design?

ideas for copy/inspiration for design (Please feel free to add your own.)

Incident Cube Ad
1. Incidents happen. Don't risk your good reputation on bad documentation
2. Replace spreadsheets and handwritten incident reports with IncidentCube.
3. Finally, simple and reliable incident reporting with instant notification.
Call to action: Subscribe now. No contracts. Low monthly fee. Get up and running in 24 hours.

VenueCube Ad
1. Managing your business by spreadsheet?
2. Introducing VenueCube - event management solutions in the cloud.
3. Offering front of house reports, incident reports, and more. Access your data anywhere.
Call to action: Subscribe now. No contracts. Low monthly fee. Get up and running in 24 hours.

Style and Concept

What print design styles do you like?

Simple and bold. More detail to follow.

What colors do you want to see in your print design?

Orange (we use 3 shades):
1. rgb (226,76,37) Primary color - used on the bottom face of the cube and used for the word 'cube' in the logo
2. rgb (243,111,33) - used on the top face of the cube
3. rgb (206,60,39) - used on the right face of the cube

Additional colors:
rgb (125,160,37) - green accent color used for calls to action on our website
rgb (63,141,241) - blue accent color used for the login on our website
Black
Grey

Font: helvetica nueue

What colors do you NOT want to see in your print design?

No purple.

What adjectives should best describe your print design?

Simple
Compelling
Exciting
Relief (finally, there's a solution)

How will you use the print design?

1. Facility Manager magazine (note: trim size for magazine is 8 1/8 x 10 7/8)
2. Flyer (for distribution at conferences)
3. Digital ad

What content must be included in the print design?

TM: When using the word "VenueCube", please add the trademark (TM).
Website: www.venuecube.com
Email: info@venuecube.com
Phone Number: 650.762.CUBE (8231)

Materials

Contract
Files

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