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Business Info
Business Name
Second City Theatricals
What do you do?
Second City Theatricals is the touring division of The Second City presenting full length comedies across the country.
How many pages of print design do you need?
1
List the size requirement(s) for your print design
8 1/2" x 11" - 300 dpi
Target Audience
What is your industry?
Entertainment
Describe the target audience for your print design
Primary Audience:
30 & up
Majority Women
Secondary Audience:
30 & up
50/50 Men/Women
What 3 things would you like to communicate to your audience through your print design?
1) Sophisticated Comedy
2) Adult Humor
3) The role of Technology on our (love) lives
Style and Concept
What print design styles do you like?
edgy, sophisticated, contemporary
What colors do you want to see in your print design?
We are open to concept
What colors do you NOT want to see in your print design?
We are not huge fans of pastels but open if the concept is appropriate
What adjectives should best describe your print design?
Edgy, sophisticated, contemporary
How will you use the print design?
We'll use this as a poster and adapt it for print and online advertising.
What content must be included in the print design?
Sex, Love & The Second City: A Romantic dot Comedy
Materials
Contract
Files
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