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LET ME TELL YOU ABOUT US:
Red Mango's 50+ stores (www.redmangousa.com) sells authentic frozen yogurt that not only tastes uniquely delicious, but also offers numerous health benefits. We serve our yogurt to a demographic that is primarily women, age 18-35, health conscious, active, and appreciative of lifestyle brands.
HERE IS WHAT WE NEED:
30"w x36"h storefront poster promoting our Pomegranate by POM Wonderful frozen yogurt flavor. Poster should be attention-grabbing, highlighting the product photo, it's health benefits, and the fact that it is made with POM Wonderful pomegranate juice.
We have attached a draft, but would really like to improve the manner in which the 4 health messages on top are displayed and communicated. Keep it simple, but make the messaging flow and appear in a manner that's more engaging and integrated with the images.
IDD package has been included.
OUR TARGET AUDIENCE IS:
Women, 18-35, health conscious and active, who appreciate honesty, transparency, and authenticity.
WE LIKE THESE DESIGNS:
Apple/Mac/iPhone = simple, to the point, clean
BMW = clean designs
Jamba Juice = fun
WE ABSOLUTELY MUST HAVE (or we don't want to see) THIS IN OUR DESIGN:
Health benefit messages
POM Wonderful logo
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