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LET ME TELL YOU ABOUT US:

The organizers of the first n=1 conference, taking place in Amsterdam in November 2010.

HERE IS WHAT WE NEED:

We first need a PDF flier to contact speakers and get people involved. Later we will also create a website and collateral. As this is the first n=1 conference, we need a style. So all in all what we need now is:

- color pallet

- overall style, incl typography and use of graphics

- a two page PDF flyer, with the attached text

OUR TARGET AUDIENCE IS:

Participants will include:

- Senior management

- Marketing managers

- Brand managers

- Product developers

- Innovation managers

- Experience designers

- Industrial designers

The style should be fresh, 2011, creative, professional.

The style should express that a profound change is taking place right now. The style could express that many unique individuals are involved and that the outcome of that involvement is many unique products an experiences.

WE LIKE THESE EXAMPLES:

original design

WE ABSOLUTELY MUST HAVE THIS IN OUR PIECE:

All text in the attached file. In the file you can see what text should be most visible and what is secondary text + what's on pages 1 an 2.

The PDF flyer is made for screens so it should be a landscape A4 design (A4 is standard in Netherlands).

The logo is also attached. The logo is not static: you may change the color of the logo (to a color of your pallet, NB the current red does not have to be in your pallet!) and you can use a non-reversed version of the logo (a positive without a frame).

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