LifeStyle Homes, Inc.
What do you do?
We are a local home builder in the Central Florida area. We specialize in zero-energy solar-powered homes that allow our home buyers to essentially live in "electric bill free" homes.
How many pages of print design do you need?
Partial Vehicle Wrap
List the size requirement(s) for your print design
Partial vehicle wrap for a Tesla Model S
What is your industry?
Real Estate and Construction
Describe the target audience for your print design
People in the 60+ age range with income usually in the $150 - $200K range. People who are educated and interested in having the latest and greatest in technology. Also, people who are in the science and engineering fields.
What 3 things would you like to communicate to your audience through your print design?
1. LifeStyle Homes can build you a home that will harness energy produced by the sun, and use this energy to power your home.
2. The excess energy produced by your home can also be used to charge an electric vehicle, allowing you to not only eliminate your home energy bills, but your gasoline expenses as well. Your electric vehicle will essentially "run on sunshine."
3. Using solar power to power your home and electric vehicle greatly reduces your carbon footprint and help save our planet.
Style and Concept
What print design styles do you like?
I like vehicle wraps that are very professional with a scientific flair. Should appeal to an older, higher-income demographic.
What colors do you want to see in your print design?
LifeStyle's company color palette is red & black ... Because this vehicle wrap is promoting clean energy, I would also like cool blues and greens used, as well as yellow/mustard to correlate with sunshine/solar power.
What colors do you NOT want to see in your print design?
We are a construction company - so please avoid the use of any soft pastels or dainty fonts.
What adjectives should best describe your print design?
How will you use the print design?
The design will be used as a vehicle wrap for a Tesla Model S. The Tesla will be driven around the community, as well as charged in the driveway of LifeStyle's solar-powered model homes.
What content must be included in the print design?
Copy to be included (although this copy can be changed/amended to anything more creative):
HOME POWERED BY THE SUN + VEHICLE POWERED BY THE HOME =
WERE RUNNIN ON SUNSHINE AND DONT IT FEEL GOOD!
Enjoy a zero-emissions lifestyle, brought to you by LifeStyle Homes
Images of Sunshine + Rooftop Solar Panels
The vehicle color is silver. Here is a link to images of the vehicle, including a good side photo of the Tesla Model S in silver: http://www.teslamotors.com/models/photo-...
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