I have a very successful bulk biscotti business and I am now interested in packaging my product for retail. My target audience is upscale coffee shops, gourmet stores and specialty shoppes.
I have chosen the packaging to be a white coffee bag with a window to showcase the product. I need artwork designed to cover the entire package with my name "Aunt Anna's Bicotti" featured on the front. I have the logo designed for my name which is currently recognized (but I am not objecting to a redesign of that). I need space for the nutritional information and ingredient list on the back of the bag.
Since I need to print 20,000 bags and printing costs being a concern, I am hoping for a design with 2 colors on a white bag. I am open to any color combination since I do not have graphic identity. My main objective is an eye catching design and an appealing color combination. Something fun and modern. I don't want the usual identity that is associated with a hard, dry Italian cookie. I want to appeal to hip individuals that frequent coffee shops and specialty gourmet stores.
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