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Business Info
Business Name
Chris Smith Law
What do you do?
Law firm focusing on family law and divorce clients.
How many pages of print design do you need?
One
List the size requirement(s) for your print design
One 8.5 x 11.0 inch page. Can be landscape.
Target Audience
What is your industry?
Legal Services
Describe the target audience for your print design
Individuals not familiar with the costs for legal services who need a visual explanation in simplistic form of the fee structure contained within the contract for legal services attached. I would like to have a brochure or outline that will assist them in understanding how the fees will be billed and in what phase in the process they will be required to pay the fee. The project should be a flow chart concept.
What 3 things would you like to communicate to your audience through your print design?
1. How much will be expected to be paid by the client for the service rendered.
2. When they will be expected to pay in relationship to the phases.
3. What services they will be provided along the way in accordance with the phase and the fee.
It is important that the brochure be a visual outline or flow chart that helps the lay person understand the process and the service to be provided.
Style and Concept
What print design styles do you like?
I would like a color visual with a progressive flow chart that is easily followed. Example graphics styles can be found at:
www.agencyentourage.com
www.waveomnimedia.com
What colors do you want to see in your print design?
The company's existing color scheme is simply black and white and bone. Any color scheme that assists in conveying the structure will work. It should be a classic presentation though.
What colors do you NOT want to see in your print design?
Neons, pink.
What adjectives should best describe your print design?
Classic simplicity.
How will you use the print design?
I will present the design to the client in person and will upload the design to our website.
What content must be included in the print design?
The designer should convey a synopsis of the attached fee contract in the one page design. The intent is that the project will assist in conveying the attached contract to the client in a simple to understand one page outline.
Materials
Contract
Files
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