LET ME TELL YOU ABOUT US:
This company has been in business for a long time. Their current brochure and folder was last updated about 10 years ago. We are looking to redesign it for a more modern look,
HERE IS WHAT WE NEED:
An updated folder design and sell sheet. As you can see in the images the folder is 12"x9" folded, open it's 12x18". The video clip shows the folder layout and operation. The print shop can handle the printing. We need each page designed. The current folder and brochure gets the job done, it's just old and looks old.
The new photography is not yet complete so I will need this designed with "drop zones" so I can drop in images. I have a very good understanding of Photoshop and a decent understanding of Illustrator so I can handle the image placement. If I don't end up having time to place the images then I will negotiate the extra work with the awarded designer and pay extra.
1. Folder Outside Cover: Logo, drop zone for large image of facility, tag line at the bottom.
2. Folder Outside Back Cover: 3-5 image drop zones with a spot for some text (see current back page), Logo, Contact information.
3. Folder Inside Cover: Facility images (drop zones), Placement for text. Page design to incorporate logo somehow.
4. First Product Page: Logo, product image drop zones and placement for descriptions.
5. Second Product Page: Same as first product page.
6. Folder Inside Back Cover: Use the same mission statement and text you see in the sample pictures.
7. Recipes Page: One page with image drop zones for recipes, text boxes for recipes and titles. Play off of the current recipe page.
Colors: We want to stick with the colors seen in the current design. Feel free to use gradients and your best judgment. I don't like how solid every color is in the current layout.
The included file has images of the current folder design and a video showing how it opens. I have also included a pdf of the recipe page.
I am waiting for the high resolution version of the logo to come over. I will upload that the moment I have it.
We need this complete as soon as possible. Will consider awarding early for a great design.
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