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Business Info

Business Name

Experience Advantage

What do you do?

www.expadvantage.com
Experience Advantage is a customer experience management consulting firm.
Experience Advantage helps businesses build and maintain customer loyalty.
Services offered include: Surveys, Focus Groups, Customer Journey Mapping, Process Optimization, Voice of Customer Programs, Voice of Employee Programs, and Competitive Analysis.
Our Mission is to increase our clients revenue through the creation of a superior customer experience for their customers. We deliver and implement recommendations which transform businesses.

How many pages of print design do you need?

3 - (2 pages - front/back on postcard, and 1 page for newspaper ad)

List the size requirement(s) for your print design

Newspaper / Magazine Ad: 6 inches wide x 2 inches tall
Marketing Postcard: 6 inches wide x 4 inches tall - need front and back design

Target Audience

What is your industry?

Consulting and Professional Services

Describe the target audience for your print design

Small business owners who are seeking to increase their revenue and customer referrals by significantly improving the customer experience delivered by their business. Businesses seeking to better understand their customers through surveying and/or focus groups. Businesses seeking to improve their customer experience through the enhancement of their employee's experience.

What 3 things would you like to communicate to your audience through your print design?

1.) Experience Advantage offers personalized service for small business owners.
2.) Experience Advantage will design a customized plan to specifically improve the customer experience delivered by your business.
3.) Contact Experience Advantage to set up a free consultation.

Style and Concept

What print design styles do you like?

Bold, Eye Catching, Easy to Read, Not too Many Words, Simple, Clear Wording, Reader Call to Action

What colors do you want to see in your print design?

Colors found in the logo and any others selected by the designer (excluding yellow in newspaper ad design).

What colors do you NOT want to see in your print design?

No yellow in newspaper ad design. - This is a newspaper requirement.
No restrictions for marketing postcard design.

What adjectives should best describe your print design?

Eye Catching, Clean, Modern, Branding Aligns With Website: www.expadvantage.com

How will you use the print design?

Newspaper ad design - plan to use in two issues of the United States Virgin Islands Daily News (virginislandsdailynews.com). Issues: 1.) USVI Businesswoman Spotlight Issue 2.) USVI Daily News Annual Reader's Poll - Reviews and Rankings of Top Businesses in the U.S. Virgin Islands

Marketing Postcard: will be used during face to face marketing

What content must be included in the print design?

Marketing Postcard Front / Newspaper Ad:
Company Logo
Company Website: www.expadvantage.com
Company Phone / Fax: 1.800.914.3114
Company Email: info@expadvantage.com
Newspaper Ad - Very Small Print: Experience Advantage is a Limited Liability Company.

Marketing Postcard Back:
Presentation of Experience Advantage Services Offered
Very Small Print: Experience Advantage is a Limited Liability Company.

Materials

Contract
Files

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