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Business Info
Business Name
Tonerweb
What do you do?
Shop that sells office supplies. With a focus on selling ink and toner
How many pages of print design do you need?
2
List the size requirement(s) for your print design
A gift card witht fron and backside.
105 high x 148 long A6
Target Audience
What is your industry?
Advertising and Marketing
Describe the target audience for your print design
Gift Card will be inserted into the magazine as an attachment in magazines.
Important that the reader sees at once that it is a gift card for ink and toner.
What 3 things would you like to communicate to your audience through your print design?
-Cheapest-commerce online store selling ink and toner - (Free ink for new customer)
-We help customers find the right ink for printer
-That we are an online store for both private and business
Style and Concept
What print design styles do you like?
On the front, it is important that it is clear that it is a gift card for ink and toner on the page.
See appendix for an example of a gift certificate.
You are free to choose whether it might be best to have the image of ink or toner boxes on the front or back.
If you want to use ink or toner cartridges pictures so use the best-selling and famous. Search up images such as CLI-8BK and Q2612A
It is important to give the impression that we have all brands all machines.
Maybe a strip at the bottom with pictures of all the famous brands, such as, hp, canon, brother etc.
What colors do you want to see in your print design?
Would like something that is incidental to the homepage www.tonerweb.no
Wishes and the gift card will be noticed
What colors do you NOT want to see in your print design?
dont have any
What adjectives should best describe your print design?
get attention and get the customer to order now
How will you use the print design?
companies and private
What content must be included in the print design?
Page 1:
"Gavekort kr.
100,-"
Text
"Norges strste nettbutikk p
blekk og toner"
"Tonerweb.no"
In the left corner of page 1
"Gavekort kode
12345 "
In the right side
"Ny kunde = Gratis blekk"
Or if you have other suggestions on page 1, you are welcome with suggestions
The back / page 2
With clear letters / headline
"Totalleverandr av kontorrekvisita for bedrifter og private.
Velg blandt 10.000 varer i nettbutikken tonerweb.no"
Under the headline, the rest of the card is divided into two parts. The image of a customer service person on one side and some facts on the other side. If you have other ideas you are welcome with suggestions
On the one hand, on the page with a picture of a customer service person who says (f.eks text can be in a white "huddle".)
"Vi finner rett patron til din maskin. Send navn/type p din printer til post@tonerweb.no"
On the other side:
"Slik bruker du gavekortet:"
"Legg nsket vare i handlekurven p www.tonerweb.no
Oppgi gavekode "123456" ved betaling."
This sales argument can be highlighted:
"Gebyr kr. 0"
"Levering p dren"
"Motta frst - betal etterp"
in one corner there should be an appeal:
"Do not go out, buy it now"
Bottom: "Billig - Rask - enkelt"
At the bottom: "www.tonerweb.no"
want the URL is clearly presented
Would also like to have with the offer:
"Ny kunde= gratis blekk" (in large, clear letters)
"Har vi ikke blekk til din skriver som er merket med. kr. 0
kan du f gratis fotopapir ved legge til vare nr. 6087" (in lowercase) This offer may be in a corner, or in a star or or so it gets attention
Some other considerations.
-Images that suit you can find by searching on google
It's important that it is clearly stated on the front that it is a gift certificate for ink and toner.
- Maybe it helps to have the logo of the different pieces of the marks on the bottom of the front (canon, hp, lexmark etc etc)
- Thought also to have a background image that looks like a toner cartridges, but are afraid that gavejort offer "drowning" in this.
You can try and see what it is sending out. Or you can have a photo of an ink cartridge and toner cartridges on the page so that the customer sees at once that this is a gift that comes belkk and tones.
The colors required on the voucher code should be in line with the colors of www.tonerweb.no
You have to find the photos you want to include on the gift card online. Pictures of ink, toner brands, the image of the customer service person, etc. can be found by google.
winning designer must also transfer all the fonts that are used
Materials
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