• Award$1000
  • Entries760
  • Creatives246



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Business Info

Business Name

Guy Kawasaki

What do you do?

Author, speaker, and entrepreneur. Co-founder of Alltop.com.

How many pages of print design do you need?


List the size requirement(s) for your print design

5 1/4 x 8 1/4 inches, portrait

Target Audience

What is your industry?


Describe the target audience for your print design

Sales, marketing, PR, and entrepreneurship

What 3 things would you like to communicate to your audience through your print design?

Empower people to change the hearts, minds, and actions of others; business/psychology book, not a romantic novel

Style and Concept

What print design styles do you like?

Imagine standing in Borders and seeing a sea of books, this one has to stand out. Or, people browsing iBooks and Kindle and seeing only thumbnails of covers...

Check out this concept and the reactions to it: http://holykaw.alltop.com/what-do-you-th...

What colors do you want to see in your print design?

You tell me

What colors do you NOT want to see in your print design?

You tell me

What adjectives should best describe your print design?

Clean, elegant, enchanting, powerful. I don't want frilly, romantic, cute.

How will you use the print design?

Book cover

What content must be included in the print design?

Enchantment: The Art of Changing Hearts, Minds, and Actions

Author of The Art of the Start and Reality Check (both titles in italics)

Business/psychology (to help people understand what kind of book this is, small at the top or bottom)

(I want Title capitalization, serial comma, nothing in ALL CAPS.)



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