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Business Info

Business Name

Doubleday

What do you do?

Book Publisher

How many pages of print design do you need?

1 poster

List the size requirement(s) for your print design

18 x 24 (or similar proportion)

Target Audience

What is your industry?

Publishing and Media

Describe the target audience for your print design

Readers of Walter Mosley; hip, urban, educated whites and blacks; porn culture aficionados (though not unsocialized, hairy-palmed wankers...); readers of edgy, gritty, realistic fiction; Fans of some of the more transgressive and racy HBO and Showtime series;

What 3 things would you like to communicate to your audience through your print design?

DEBBIE DOESN'T DO IT ANYMORE is
a) fun
b) hip
c) racy

Style and Concept

What print design styles do you like?

The book cover is nicely done, but I also want this poster to be reminiscent of old porn posters, like the one for DEBBIE DOES DALLAS.

What colors do you want to see in your print design?

Whatever works with the cover image(s)

What colors do you NOT want to see in your print design?

not applicable

What adjectives should best describe your print design?

Fun, hip, arresting, engaging, racy

How will you use the print design?

We will print posters for bookstores and fans

What content must be included in the print design?

Book shot; photo of Debbie, "Doubleday" and its logo; I think I want Walter Mosley's photo in it, but I'm not sure I should make the a requirement

Materials

Contract
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