• Award$300
  • Entries42
  • Creatives11

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Business Info

Business Name

The Bank, Inc.

What do you do?

Fight global poverty with passion and professionalism to help people help themselves and their environment by providing resources, sharing knowledge, building capacity and forging partnerships in the public and private sectors.

How many pages of print design do you need?

1

List the size requirement(s) for your print design

Trim: 8 x 10.5 inches, perfect binding (softcover)
8 x 10.5 inches, case binding (hardcover)

Target Audience

What is your industry?

International Development

Describe the target audience for your print design

While our core audience is economic development professionals, this year in particular, we aim to orient our recommendations to global thought leaders (think TED), millennials (Gen Y), policymakers, and global citizens from all walks of life.

What 3 things would you like to communicate to your audience through your print design?

- Understanding the true nature of modern conflict
- Overcoming instability and promoting peace
- Building long-term accountability and ensuring security
- Preventing violent conflict
- Rebuilding lives/the social contract between state and society
- Transparency, innovation, and human development

Style and Concept

What print design styles do you like?

modern yet classic
contemporary yet professional

What colors do you want to see in your print design?

Our website uses the following colors, but these are not mandatory for the print design:

Green
Blue
Grey
White
Red

What colors do you NOT want to see in your print design?

Try to stay away from dark depressing colors

What adjectives should best describe your print design?

Evocative
Illustrative of the issues
Archetypal
Unforgettable
Indicative of the subject matter
profound
sensory
professional
meaningful

How will you use the print design?

This design will be considered for the cover of our annual flagship publication.

What content must be included in the print design?

Surprise us! We don't know exactly what we're looking for but we know what we DON'T want. We want the content to be professional, refined, and yet evocative, illustrative of the issues, and unforgettable.

Please also see our SUMMARY ATTACHED

Materials

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