Welcome DraftFCB team!
You have been chosen as part of a new pilot program for our DraftFCB network. Participate as little or as much as you like and know that you will not only be helping our organization, but also we are paying out $10,000 in cash to those of you who help us with winning ideas.
DraftFCB Chicago is pitching for Audi North America's CRM business (customer-relationship management). We would like to show them a sample CRM campaign that can help them win new customers and keep current users in the Audi franchise.
This site is where you can submit your strategic and creative ideas to help us win. If you have any CRM ideas for Audi, from tiny tactics to complete campaigns, we would love to hear them. We'll award prizes for work that makes it into our final pitch.
On June 1st we'll post a detailed brief here and we'll be taking ideas 'till June 12th at 1pm Central Standard Time.
In the meantime, please feel free to play around on the site. Try posting ideas and comments, and rating other ideas. There are a few tricks to using this site in the attached Tutorial. Please read it to understand how to share your ideas.
Check back here often to read other people's ideas and see our comments on your submissions!
If you have problems accessing attachments or using the site, please contact Vishal Jain, firstname.lastname@example.org. Or for any general questions about this pilot program, contact Nick Paul, EVP New Business, Nicholas.Paul@draftfcb.com.
See you Monday!!!
- The Chicago New Business Team
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