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Tom Barrett (Ph.D.)
Creating customer relationships to win big Government contracts. The Billion Dollar MINDSETS include listening, empathizing, caring, building rapport and trust.
Trim size: 6" x 9",
Page count: 313,
Interior type: Black and White,
Page color: Cream,
Spine width: 0.783"
Who are your readers?
People that Sell to the Government and Contractors that sell to the DoD (Department of Defense). Sales people, Business Development, Program managers and Executives who deal with government customers. Large and mid-size corporations.
What 3 things would you like to communicate to your readers with this design?
Critical Building Customer Relationships skills
Why these skills matter to winning business
Develop the MINDSETS and skillets to utilize these skills (inside the brain)
Style and Content
What colors do you want to see in your design?
Background in White
Some Red, White and Blue could be Patriotic or a part of an American Flag
Like a silhouette of the Brain (for Mindsets) and US Dollars (Big Bills) for Winning BIG Government contracts worth lots of money.
What colors do you NOT want to see in your design?
No soft colors
Describe the style(s) you like (traditional, modern, etc.)
Strong large corporation business look -- bold
Not too artsy not too cute
What content must be included in your design?
Title: BILLION DOLLAR MINDSETS
Subtitle: How Smart Relationships Win Government Contracts
Tom Barrett (Ph.D.)
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